For several years we were pleased to sponsor the Mersey Roads Club 2 day event, as “The Bikeline 2 day”. This would mark the start of the British Cycling Premier Calendar racing season.
Between 2010 and 2014, we helped to sponsor the “Tom Simpson Memorial” event, run by the Dinnington Racing Club.
Since 2007 we have provided the prize for the fastest female rider in the annual “Anfield 100” race, typically taking place each May, organised by the Anfield Bicycle Club.
We have also had the privilege of helping to sponsor the Birkenhead Park races between 2011 and 2018 in association with the Birkenhead North End Cycle Club. On the last occasion it was organised as the “Leverhulme Grand Prix”, attracting the top riders from around the Country.
In addition to our regular sponsorships, we are pleased to have been able to assist in some one-off sponsorships for individual riders. In 2012 we helped the Isle of Man Team to fund their participation in the Irish “An Post Rás”, an 8 day international cycle race event, on its 60th anniversary.
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